Write the way you talk

“I write the way I talk,” said Anthony Bourdain on a recent episode of his television show No Reservations. He recently was nominated for several Webbys for his web writing. I think of him as a writer first, chef second. I love the show and his books. If...

Be succinct for success

Why are we compelled to write too much? I am sometimes accused of writing too little – assuming my readers know what I am thinking and omitting valuable insights. But the vast majority out there write too much. I had a blog entry submitted from a client for review...

Words are power – pick them wisely

Just when I needed a great new example for a client about how powerful words can be. Along comes the valiant effort by a handful of parents in our school district to get the school calendar under control.  Our children started school this year on Aug. 12. The reason...