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View strategy as actionable for good decision making

by swilson | Oct 10, 2018 | communication tools, Digital Workplace, Intranet and Portal, strategy

Webster’s defines the word “strategy” in several ways, two of which apply specifically to communication: A careful plan or method The art of devising or employing plans toward a goal The bolding above is mine. I draw attention to it because having a strategy doesn’t...

Communication fits leading the digital workplace

by swilson | Apr 3, 2018 | Digital Workplace, IABC, Intranet and Portal, Intranet Governance, strategy

Where does communication fit in our organizations? Recently, IABC’s World Conference Program Advisory Committee Chair Neil Griffiths explained the conference theme – Communication Crossroads – as a critical look at where communication fits. As a speaker for the...

When employee research isn’t done

by swilson | Mar 7, 2018 | Change Communication, strategy, Uncategorized

The CEO of United Airlines, along with his leadership team, recently decided to replace employee bonuses with a game-show style lottery for prizes. Inc. writer Chris Matyszczyk notes in a recent post that “it’s about first deciding…Then, it’s about choosing words.” I...

War for talent is opportunity for internal comms

by swilson | Feb 13, 2018 | collaboration, Digital Workplace, IABC, leadership, strategy, Uncategorized

The Feb. 1 edition of Fortune focused on the latest war for talent. Author Geoff Colvin notes that the job market has tightened dramatically, making it a great time for people to make the jump to a new opportunity. As a result, companies need to start focusing on...

Internal Comms grapples with same problems as 20+ years ago

by swilson | Jan 25, 2018 | Digital Workplace, Intranet and Portal, social technology, strategy

I spent part of my holiday break cleaning out old files in my office. Before the advent of virtual files, I kept a lot of articles and clippings in a large file cabinet. I made an interesting observation while rooting through the piles that went back to the mid 90s:...

Recent Posts

  • If you can’t commit to lead, you can’t be responsible for strategy
  • Want to get your content read? Here’s how
  • View strategy as actionable for good decision making
  • Communication fits leading the digital workplace
  • When employee research isn’t done

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