How communicators can drive innovation

The theme for this year’s IABC World Conference is RISE: Innovating Global Communication. The great team of communicators I lead that developed this theme saw it delivering several meanings: Innovating reflects: How we innovate the profession and practice of...

Why I crave collaboration

“Why can’t you just tell us what to do?” This question came to me while I was facilitating a client session to help the organization develop a governance model for a new intranet. The asker was a low-level manager who would eventually be tasked with day-to-day...

Why communicators are well-poised for the future

My son wants to be an engineer or a nuclear physicist. He’s got the STEM (science, technology, engineering, math) skills to be sure; but does he have the skills outlined by Geoff Colvin as the most important in our future economy in his recent Humans are Underrated?...

Tips for a Smooth HR Site Launch: Make Content the First Priority

Launching a new HR site on your digital workplace? Don’t leave content until the very last minute, or you’ll deliver a less-than-desirable result. As I recently described in a post for ALI about making content your first priority, leaving content until the very last...

Using Card Sort Results: Category Labeling

Card sorting provides really valuable insights that support intranet planning. But you’ve got to know what to do with your results. There are three types of findings that support our decision-making: Patterns in how participants grouped the items (prior post for ALI)...