Twitter versus LinkedIn, etc.

I’ve recently been lectured at by three different colleagues on the virtues of one particular social tool over another. One told me: “Twitter is the most important social media tool. It enables you to build influence across all social media. All I post on...

Do you match your persona?

In the past several weeks I’ve had occasion to meet some people I previously only knew on Twitter. It’s always interesting to meet face-to-face after building a virtual relationship. I mistakenly read in so much from how they communicate online. Then, bam!...

What to do with the commentphobics

Forrester research says that 25% of online adults in the U.S. are critics [source: Groundswell] – those who comment on, rank, or rate content. The question is: how do they comment? In the case of this blog, comments don’t generally show up in the comments...

Give ’em what they want

Last week I attended the opening keynote at the Ragan Social Media Conference in Las Vegas (#socmedlv on Twitter) and a friend turned to me and said “I wonder what they’re doing about Al not being here.” Turns out, the conference team didn’t...

Twitter, LinkedIn, blog, Facebook and more

With so many different things to keep up with now, it’s hard to know which one to focus on first. I’m quietly writing this blog, I’m updating Twitter a few times a month. Now, I’m trying to get better about staying active on LinkedIn.  I have...